A PM interacts with a varying kinds of people in their day-to-day life: leadership, designers, developers, testers, marketers, investors, customers, partners, prospects, and so on.
In all those kinds of interactions, most of the time, PMs need to win their confidence.
- With leadership and investors, that we are making the right decisions
- With designers, developers, testers and marketers, that we know what we are talking about
- With customers, partners and prospects, that we know where they are coming from, and can help where they want to go
So how could they win their confidence?
Storytelling
What is storytelling?
to be continued